If your competitors do everything possible and impossible to win the hearts of your target group, you should not stay aside. With an advertising instrument like promotional USB flash drives you can all the chances to leave your competitors far behind. Most probably they give their preferences to tested and proven promotional items with a long history of being the most popular branded gifts.
However, it is extremely important to feel the rhythm of time. What worked yesterday might not work today, and most probably will not work tomorrow. That is why innovative approaches are so precious when it some to choosing a right promotional instrument. USB flash drives have all the main features to bring you success in the advertising campaign: they are useful, appreciated, durable and convenient.
Giving away promotional USB flash drives, you gain loyalty of the customers. They realise that it is not junk with no value, it is not a cheap technique to make them notice your brand name, and it is not a just trick to spread awareness about your business. People feel that you give them something valuable, something that contributes into comfort of their everyday activity. Realization of them leads to gratefulness, and gratefulness to recognition and acceptance.
Of course, it can be slightly more expensive to give out promotional flash drives than pens, pencils, mugs, notepads, key chains and rulers. But on the long run the difference in prices is going to vanish: flash drives can be considered a long term investment thanks to their durability, and you will not have to arrange give aways over and over again. People will use your promotional USB flash drives for years, and not once in a while, but on the regular basis, demonstrating your company’s name, logo, slogan, contacts or whatever you find worthy of printing on the surface of the drive.
Moreover, you may upload a file on a memory stick which contains all the information about your company, your price lists, main principles of work, catalogs of gods, description of services and so on. It would be a nice gift for all the participants of a conference, seminar, presentation, training program or exhibition. They would appreciate your thoughtfulness, and a nice flash drive with an elegant design would always remind them about the event they took part in, and therefore – about your company.
Promotional USB flash drives would also make a wonderful gift for all your employees as a reward for their achievements in a project. Encouragements of this sort are very important to keep your people motivated and loyal to the company. Moreover, their pen drives would be seen by all the visitors in the course of the day, enhancing the brand image of your company and imprinting it in their memory.
You can also give away the flash drives at a trade show. Even the simplest drives with one gigabyte of space would be appreciated by visitors who are fed up with pencils, mugs and t-shirts. Use the potential of promotional USB flash drives and enjoy the positive results of your advertising campaign.